Tony’s mission lock: our mission secured
Tony’s Mission Lock is a legal mechanism that secures our mission for the rest of eternity, regardless of shareholder structure.
At Tony’s, we exist to end exploitation in cocoa. Not just in our own chocolate, but in all chocolate worldwide. So, we developed Tony’s 5 Sourcing Principles to establish more equal business relationships with our suppliers in West Africa.
Poverty is the root cause of exploitation in the cocoa industry. So, paying a higher price for cocoa and enabling a living income is an important element in ending exploitation. The Living Income Model sets the Living Income Reference Price (LIRP) for cocoa in Ghana & Côte d’Ivoire.
Tony’s impact promise is to end exploitation in cocoa. And we’re not just talking about our chocolate, but all chocolate worldwide. For that to happen, all of us need to play our part. Here’s how..